Wednesday, May 16, 2012

Mercedes-Benz India brings StarDrive Experience to Bangalore once again

Mercedes-Benz StarDrive Experience was held on the 12th and 13th of May, The event was packed with energy to demonstrate unique features of the MB cars tested by experts under controlled environment.

The event captured attention of the visitors by the growls of the Mercedes-Benz high performance AMG versions of SL and C-Class along with Mercedes-Benz C-class, E-class, G55, ML class, R class and GL class. Demonstrating their capabilities to maximum in venues like Pro-Engineering Package, Airmatic Package, 30 degree incline hill climb, 40 degree steep, ABS, traction control and safety features.

Now, speaking about the details of the event, I felt that, StarDrive Experience conducted previous year was much better than 2012, since the event called in visitors in groups/batches without anybody to monitor after the intro lounge. People moving in like gala left the place more inconvenient for the potentials to have a clear look or even speak to the right person. Though people within the track circle were well organized and took care of the drive. The SUV section was another segment which was left lonely due to which visitors had to wait for the instructor post the second batch of the event.

The Mercedes-Benz drive experience put their ML-Class, GL-Class, C-Class and E-Class to test the power and performance of the vehicles. The stunt of attraction was the display of vehicle dynamics namely safety features, stability and body-roll, ease of handling, technology, off-road and on-road capabilities.

Along with the actions at the event were the Mercedes-Benz SLS AMG, C 63 AMG, G55 and R Class, grabbing quick attention of the visitors immediately after the intro lounge.

StarDrive Experience is a new feel to automotive enthusiasts and also a strategy from MB to engage potential customers with initiatives as this and the recently launched Trendz concept store in Bangalore.

1 comment:

  1. Mercedes Benz has finally raised the curtain from the Mercedes Benz GL63 AMG and has subsequently released the official details and pictures of the car. This newfangled model is equipped with the 5.5 liter V8 biturbo AMG engine which is capable of churning out a peak power of 557 PS or 410 KW or 550 HP and a peak torque of 760 Nm or 560 lb-ft. The company will be releasing the first samples of this neoteric crossover SUV to the dealerships in the European countries by the month of November this year. The car market of the United States of America on the other hand will have to wait till the first quarter of the year 2013.
    Mercedes-Benz S-Class Price in India


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