Taking inspiration from one of the defining movements of
the 20th century, Rolls-Royce Motor Cars proudly presents a selection of Ghost
and Phantom family cars that celebrate the Art Deco era.
The highly bespoke Phantom Saloon, Phantom Drophead Coupé
and Ghost models were unveiled at the Paris Motor Show 2012, in homage to the
1925 Paris Exhibition or Exposition Internationale des Arts Décoratifs et
Industriels Modernes that gave the movement its name.
Phantom Saloon’s black and arctic white interior hints at
the visual language of the movement while a suite of Art Deco-inspired interior
detailing points to the creativity, skill and attention to detail employed by
Rolls-Royce craftspeople.
Hand-fashioned stainless steel inlays in telephone
drawer, door cappings and rear picnic table backs subtly evoke the decorative
style of the period. An echo of the rich heritage of the marque also lies in
the Art Deco-style geometric coachline pattern – a design conceived and used by
Rolls-Royce on a show stand at Olympia in the early 20th century.
The elegant simplicity of Ghost is presented in two-tone,
jubilee silver atop cobalto blue, whilst the interior features intricately
designed and crafted marquetry in front and rear. A Phantom Drophead Coupé
furnished in resplendent mother of pearl onlays gracefully completes the show
line-up.
“In Paris we have elegantly captured the essence of one
of the great periods in 20th century design,” said Torsten Müller-Ötvös, Chief
Executive Rolls-Royce Motor Cars. “These Art Deco-inspired motor cars stand as
a testament to the breadth of the Rolls-Royce bespoke offering, reinforcing the
marque’s position as the world’s leading manufacturer of luxury goods.”
An exclusive collection of Bespoke Phantom Saloon and
Ghost family cars, inspired by the Art Deco cars at Paris, will be made
available to Rolls-Royce clients.
For Phantom customers, exterior colours will be offered
in infinity black, Arabian blue, powder blue or Arctic white, and feature a
bespoke, twin coachline with an Art Deco motif. An illuminated Spirit of
Ecstasy, hinting at ornamental glassware of the day, completes the exterior
detailing. Inside Phantom’s coach doors, touches like Art Deco headrest
embroidery, bespoke inlays on piano black veneer and tread plates sporting Art
Deco motif further reference the style of the period.
Ghost Art Deco collection cars are finished in either
infinity black or arctic white with dual bespoke coach line and illuminated Spirit
of Ecstasy. Interior styling includes handcrafted Art Deco inlays, as well as
Olympia-inspired motif on tread plates and headrest embroidery. A black and
white interior scheme featuring a choice of four seat piping colours takes
inspiration from the colour palette of the era.
“For over a century a Rolls-Royce motor car has taken
inspiration from the prevailing style of its time whilst retaining the marque’s
unique design aesthetic,” added Giles Taylor, Design Director Rolls-Royce Motor
Cars. “Art Deco was defined by theatre, glamour and a sense of excitement.
Working to create contemporary interpretations of these classic themes has been
enormously rewarding for everyone in my bespoke design team.”
Akin to the artisans of what is sometimes called high Art
Deco, only the very finest materials are employed and painstakingly crafted in
every model leaving the home of Rolls-Royce in Goodwood, England. Exquisite
cashmere and finest leather combine to create an interior ambience that cossets
passenger and driver in hallmark Rolls-Royce luxury.
Specially sourced wood veneers, selected for richness and
complexity of grain, are adorned with mother of pearl or silver inlays - the
form and structure of the pieces reminiscent of the fine cabinet making so
prevalent in the Art Deco period.
In early 20th Century design, Rolls-Royce cues provided
inspiration for Art Deco’s leading designers in fields beyond automobile
manufacturing. The Spirit of Ecstasy, the mascot that has graced the prow of
every Rolls-Royce motor car for 101 years for example, influenced Marcel
Bouraine’s Papillon. His 1928 figurine in glass featuring flowing lines and
outstretched wings helped define the decorative elegance of the era.
